The Bar Convent Berlin is the central annual event for the German bar industry. Conceived as a genuine trade event, the Bar Convent offers the ideal platform to effectively propagate your brand and directly access the right target group. The BCB is the meeting place for leading bar managers and bartenders: it is where all the leading decision-makers and exponents of the bar industry get together, discuss, and exchange ideas. Now in its fifth year, the Bar Convent is expecting to host over 4'500 visitors in 2011.
In order to serve the diverse needs of our partners and exhibitors, the Bar Convent is offering a variety of ways to participate. One way is to rent a stand space in the Main Hall on the first floor of the Postbahnhof. The minimum size of the exhibitor modules in the Main Hall is 3 x 3 metres. The square-metre price and the maintenance costs can be found in the sales kit – which is available for download on this page.
The Distillers' Area is located in the middle of the Main Hall. This feature of the Bar Convent consists of a pool of smaller modules and is the ideal package for single brands and launch products. The distillers' modules consist of a 2-metre-wide bar counter, and two-meter-wide backbar. All bar elements will be assembled by the Bar Convent. The only things an exhibitor needs to provide are products and the staff to present them.
Everything else will be taken care of by the BCB. The Distillers' Area is based on the "1 stand – 1 brand" principle. On each stand, a maximum of one spirits or drinks brand may be presented. Prices and details for this package can be found in the Sales Kit, which is available for download at the bottom of this page.
The BCB Shop was first introduced at Bar Convent in 2008, primarily to serve the many visitors who wanted to purchase products that are otherwise difficult to find in normal sales outlets. Companies actively involved as sponsors or exhibitors at Bar Convent Berlin can place their products in the shop for on-site sale.
The Demonstration Bar is one of the most successful products in the portfolio of Bar Convent Berlin. Two stages, Demonstration Bar A (Fritz Club) and Demonstration Bar B (ground floor), provide space for exhibiting companies, where they can engage the BCB crowd in talks and seminars. The Demonstration Bars can be booked by the hour for cocktail presentations or brand seminars.
Demonstration bar slots are integrated in the offical program of Bar Convent Berlin. The platform has in the past hosted brand representatives from Tanqueray, Sierra Milenario, Bols and Hendrick's gin. The prices for slots in the Demonstration Bar can be found in the Sales Kit, available for download on this page.