Mauritius is the country of honour at Bar Convent Berlin 2019
There are 9,149 kilometres between BCB and this year’s country of honour. From 7 to 9 October Mauritius will be bringing its rum diversity to Berlin. The exhibitors from this island state will present themselves at Kühlhaus, which will serve as the “House of Rum”. Visitors will be in for tastings and information revolving around Mauritian rum. Presented here will be Grays & Co, L'exil Ltee C/O Rhumerie De Chamarel, Litchquor, House of Lords, the Oxenham Craft Distillery, the Rhumerie Des Mascareignes and the Stirling Export House.
Mauritius and Rum
“Every local festivity at which alcohol is consumed is basically a rum festival,” is how Sukhbirr Puri of the Mauritian House of Lords Beverages Limited describes the rum tradition on the island. After all, Mauritius without rum – is hard to imagine. The quality of the rums produced here, however, is also appreciated on an international scale. Mauritius exports its rum to over 30 countries. Last year, the most important export destinations were the Netherlands, Madagascar, Great Britain, France and the Seychelles.
On Mauritius the strong rum business looks back on a long tradition and is rooted in sugar cane cultivation. As early as in the 17th century the Dutch brought sugar cane to the island. Today, plantations extend over of the country and many sugar producers now also make rum. The fast-growing Mauritian rum industry already counts 14 rum suppliers, including six distilleries producing more than 32 rum brands. Mauritius is one of the few countries that produces both agricultural rum from fresh sugar cane syrup and traditional rum. Furthermore, there is a wide variety of rums flavoured with fruit, spices or local coffee.
BCB and Mauritius
One of the exhibitors at Bar Convent 2019 is the House of Lords Beverages Limited, which distributes a wide variety for Mauritian spirits exporting to a number of countries such as the Netherlands, Sweden, Zambia, India, Ghana, Benin, Togo and Burkina Faso. “We think out of the box to develop innovative spirits with flavours that connoisseurs appreciate,” says Managing Director Dr. Sukhbirr Puri commenting on the upcoming trade fair appearance at BCB.
Looking back on a long history is the craft-focused Distillerie de Labourdonnais. The founder’s family already grew sugar cane back in the 18th century. “The quality of our juice, the yeast strain used for fermentation and latest technologies conserve all the aromas. These elements in combination with our know-how lead to an authentic “rhum agricole,” (agricultural rum) says General Manager Mickaël Derunes explaining the distillery’s special products. Many of them will be available for tasting by BCB visitors such as their column-distilled white rum, their Classic Gold and Spiced Gold Rum, a Single Cask and XO Vintage rum or the fusion series encompassing six different flavours. “On top of this, we will bring an all-new rum to BCB, which has aged in cognac barrels for two years and was then flavoured with vanilla for several months,” adds Mickaël Derunes.
Stirling Export House rum – exclusively produced and bottled in Mauritius – is exported worldwide: to Europe, Canada, Hong Kong, Dubai and Malaysia. “At BCB we will present four of our rums,” says Company Director Yogen Bacha who goes on to say: “Our legendary Tilambic XS 151 Aged Overproof Rum at 75,5% vol. already received several awards. We will also showcase the Green Island Superior Light Rum and the Green Island Spiced Gold – both rums that most visitors to Mauritius will remember. These are probably the two most famous brands on Mauritius. Furthermore, visitors to Bar Convent can also look forward to the Flamboyant Oak Aged – a very balanced and delicate rum, that can be drunk any time.”
|“Gold of Mauritius” will form the focus of the trade fair appearance of Litchquor: the company’s flagship that is available in Germany and 25 other countries around the world. “We will also present our “ROM CLUB” selection which is designed more for cocktails,” explains Managing Director Frederic Bestel. The MAURITIUS ROM CLUB includes four products that mirror the diversity and wealth of the island with its natural fragrances, exotic aromas and delicious dishes. Other products such as a rum-based liqueur are under development.|
This year sees BCB being held over three days for the second time now. This will allow more interested parties to attend the event. There will only be 1-day tickets available to make it easier to control and spread visitor streams. Those wanting to visit the trade show on two or three days will benefit from discounted ticket prices. The 1-day ticket for trade visitors is EUR 40, an Upgrade Ticket for the second or third day is only EUR 30 per day. www.barconvent.com/tickets
About Bar Convent Berlin
Since its founding in 2007, Bar Convent Berlin has emerged as one of the leading international trade shows for the bar and beverage industry. Every October, the who’s who of the German and European bar and beverage industry meet in Berlin to establish new contacts, catch up on the latest product innovations and attend education seminars. In 2019 the trade show will be held from 7 to 9 October at Station Berlin and Kühlhaus. About 14,000 trade visitors are expected to attend.
Pressemitteilung [doc|1,2 mb]
Foto 1: Mauritius [jpg|2,1 mb]
Foto 2: Distillerie de Labourdonnais Ltd [jpg|2 mb] Credit: Distillerie de Labourdonnais Ltd
Foto 3: Stirling Export House Ltd [jpg|271 kb] Credit: Stirling Export House Ltd
Foto 4: Litchquor Ltd [jpg|1,3 mb] Credit: Litchquor Ltd