About
This is where bar owners, bartenders, distributors and manufacturers from around 90 countries meet to mix fresh trends, innovative products, and new ideas for perfect business success. Whether you want to expand your network, gain new inspiration, or simply discover the latest industry developments – the BCB brings the vibe you're looking for.
Venue and travel
Everything you need to plan your trip to Messe Berlin.
Visit
Connect with the BCB community and discover your growth and potential.
Exhibit
Uncover new business opportunities through showcasing your product or service to the industry.
Decarbonising the Events Industry—Together
At RX, sustainability isn’t just a priority—it’s a responsibility. As founding members of the Net Zero Carbon Events initiative, we’re committed to leading the transition to a low-carbon future across our business, our shows, and the wider events industry.
Our goal is to achieve Net Zero by 2040, with a 50% reduction in greenhouse gas emissions by 2030. We’re taking science-based action—embedding sustainability into every stage of event planning and delivery.
We’ve outlined a pathway to Net Zero, with defined milestones for all RX events. But we know we can’t do it alone. The complexity of our supply chain and the emissions associated with live events mean that meaningful change depends on collective action.
That’s why we’re building a global community of net zero champions—working together to reduce our impact and create a more sustainable future for the events industry.
Interested in visiting?
Connect with the BCB community and discover your growth and potential.
Interested in exhibiting?
Uncover new business opportunities through showcasing your product or service to the industry.