Marketing & Sponsoring
You know best: it's all about the right mix!
We deliver the right marketing ingredients for your trade fair success, so that your company and your brands stand out from the rest - and will be remembered.
Plan beyond your stand space and take advantage of the entire BCB network to reach your goals
You would like to increase your company’s visibility in the bar and beverage industry, highlight your new products, or generate high quality leads before, during or after the show? We offer a variety of measures, tailored to your needs and budget. Because it's not necessarily the size of the budget that determines your success - it's about taking the right measures at the right time!
For further information and an individual offer, do not hesitate to contact your 360° Promoting Services Team.
Your Opportunities
Promote your products
Would you like to draw attention to your products? We help you to promote your products prominently with the right measures.
Increase visibility
Why only address visitors onsite, during the trade show? Take advantage of the entire BCB network and promote your business – before, during and after the trade show.
Generate qualified leads
Leadtracking, Matchmaking and the Digital Goody Bag - are just a few ways to generate new leads for your company. Find out what's in store for you.
Brand Awareness
Are you the new star in the industry or do you want to position your established brand effectively? Being quick pays off: Some of these options are limited and sell out quickly.
Social Networking
There are exciting opportunities to expand your reach - and we're happy to navigate you there. Make your business the digital talk of the industry. We show you how.
Highlight Areas BCB 2024
Whisk(e)y Embassy
"Whisk(e)y is not a drink; whiskey is a worldview"
In der BCB Whisk(e)y Bar wollen wir die Vielfalt und Diversität der Welt des Whisk(e)y hervorheben. Wir wollen Tradition mit einem neuen und modernen Verständnis von Whisk(e)y verbinden und alle einbeziehen.
Low & No Embassy
Low & No ABV-Produkte sind auf dem Vormarsch und erobern die globale Barszene mit einer Selbstverständlichkeit, wie kein anderer Trend zuvor. Endlich kann sich jede*r in die Barkultur mit einbezogen fühlen und komplexe, hochwertige Drinks genießen, ohne auf Geschmack verzichten zu müssen.
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All products at a glance
You can find all of our products in our marketing brochure.