Write your own success story!

Become an exhibitor and reach the decision makers of the global bar industry.

11. - 13. October 2021
Exhibition Centre Berlin

Good to know

Every year at Bar Convent Berlin the most important importers, producers and wholesalers meet bar operators, bartenders and distributors from around 80 countries.

Promote your brands and top products, be inspired by current trends and innovations and above all: gain new fans and fresh leads for your company!

City Life Spirits

BCB showcases the spirit of urban life

Yes, we're moving! Our new home will be the Berlin Exhibition Centre.

The move marks the beginning of the era of the City Life Spirit for the BCB. The new location creates more space for creativity, stand construction, presentations and networking. The new BCB concept serves as a unifying theme that can be seen in the architecture, content and interaction at the trade show. Every exhibition hall will be transformed into a hub of activity with hotspots and special shows, reflecting the trends of big-city life. 

You will continue to find the special atmosphere and the familiar touch at the BCB in the future. The community continues to meet here. We remain authentic and international, with a focus on the premium segments and top education.

Become an exhibitor at Bar Convent Berlin

Exhibitor success stories

Digital BCB sets an example for the industry

I think it is absolutely the right sign for the industry and our scene that the fair took place despite the situation. What particularly impressed me is that all content was made available to all visitors free of charge. Chapeau! for that and I hope that next year we can meet again physically in Berlin.

René Tempel, Advocacy Manager D/A/CH, BACARDI GMBH

We are really enthusiastic about the BCB, especially when it comes to internationality.

The fair almost feels like a family reunion, where there is close cooperation. Trend products are introduced to the market here.

We met the right target group for our product Kevita Kombucha here at exactly the right time and received very good feedback. We are proud to have been there.

Pascale Hagin, GM Future Brands Germany, PepsiCo

Our conclusion: Many great moments with an outstanding community of bartenders, friends and colleagues from all over the world

Bar Convent Berlin 2019 was a complete success for Beam Suntory. The team around Ryan Chatiyawardana from the Lyaness, as well as Joe Schoefield and Ryan Clift showed that Beam Suntory can not only excel in whisky and gin, but also in topics like mixability and creativity, integrating your portfolio.

These activities contributed significantly to the success of the launch of our international bartender community THE BLEND.

Claudia Eichler, Manager, Trade Marketing, Beam Suntory Inc

Would you like to write your own success story?

Let us advise you free of charge!

We accompany and support you in your success story with:

 

Individual consultation

You will be assigned your own fixed contact person for the topics of stand space, exhibitor marketing and service. Let us work together as a team all year round.

 

Tailor-made offers

We create the best offer for every budget to make the BCB a success for you. Whether you want to meet your existing customers or generate new leads, we will support you.

 

With us there are only good placements

Together with you, we will find the right placement for you and ensure that you are found by your defined target group.

 

Marketing & Sponsoring Solutions

We increase your reach in the industry and help you to achieve brand awareness. Put your new products in the spotlight.

Planning your fair presence

Important Downloads

Download here all useful PDF files concerning your participation in the Bar Convent Berlin.

Further participation opportunities

Submit your application!

Would you like to be part of the BCB education programme and share your expertise with the community?

You can apply soon!

Show yourself!

Upgrade your presence at the BCB and increase your visibility by sponsoring.

You will find your participation opportunities here soon!

Do you have questions or need help?

Sales Contact

Thea König

+49 211 90191-197

thea.koenig@reedexpo.de

International Contact

Contact international colleagues from your region, who will support you in your native language to participate in the BCB.

Location & Opening Hours

Date:
11. - 13. October 2021

Location:
Exhibition Centre Berlin
Messedamm 22
14055 Berlin

Opening Hours:
Monday & Tuesday 11 am - 7 pm Wednesday 11 am- 6 pm