The Idea
At the beginning of 2020, BCB initiated a collab between bartenders and Berlin artists. The initiative was born at the peak of the corona virus lockdown measures which, as we all know, affected the bar industry and the artistic sectors at large.
The idea is simple: combining a bar team with a local artist to come up with cool, good looking and wearable merchandise in BCB design.
While none of the protagonists met in real life, they were still able to contribute and create something truly unique and original out of their combined expertise. This way we were all able to combine forces in a way that benefits all actors involved!
A win win win!