MHW’s "Make Your Mark on the USA Brand Pitch Competition"
The United States beverage alcohol market is complex and requires the right importation and distribution partner. MHW, the leading beverage alcohol service partner in the U.S., is part of this year's BCB and holds their first-ever brand pitch competition. MHW specializes in strategic, scalable back-office solutions including compliance management, licensing, operations, logistics, fulfillment, accounting, and technology. This year, they are awarding one brand $15,000 towards services – approximately six months of services supporting U.S. importation and distribution!
Does your brand have a unique history, mission, distillation process, flavor profile, packaging, or other key differentiator? Pitch your brand’s story, with supporting materials of your choice, by September 25 for the chance to become a finalist and compete LIVE on stage at Bar Convent Berlin 2022!
An independent panel of judges will evaluate the submissions based on market viability, creativity, presentation, and brand story. The three brands with the highest combined scores will compete live on the Taste Forum at Bar Convent Berlin on Tuesday, October 11th to determine the winner. MHW is also providing the winner an annual Women of the Vine & Spirits associate corporate membership (valued at $2,500) for U.S. networking and further market education.
Independent Panel of Judges:
- Ed Eiswirth: Director of Beverage Operations at Royal Caribbean International
- Olly Wehring: Seasoned spirits and drinks writer
Deborah Brenner: Founder & CEO of trade organization Women of the Vine & Spirits
Roy Sumang: MHW Client and International Business Development Manager of Tanduay Rum
More About MHW Ltd:
Since 1995, MHW has served as the national importer and distributor to international brands of all sizes, helping more than 100,000 wine, spirits, and beer products successfully enter the U.S. MHW’s global wholesale capabilities give clients access to the retail trade in four key US markets, the European Union, and United Kingdom. Companies who partner with MHW have the competitive advantage to focus time and effort on building brand sales. With strategic and attentive teams who have decades of back-office beverage alcohol experience, MHW offers unparalleled expertise and service excellence.
