Experience Genuine Spirit Culture - Made in the USA.
© DISCUS
Bar ohne Namen
Entschlossen verweigert sich Savage, der Bar einen Namen zu geben. Stattdessen sind drei klassische Design-Symbole das Logo der Trinkstätte in Dalston: ein gelbes Quadrat, ein rotes Viereck, ein blauer Kreis. Am meisten wurmt den sympathischen Franzosen dabei, dass es kein Gelbes-Dreieck-Emoji gibt. Das erschwert auf komische Weise die Kommunikation. Der Instagram Account lautet: a_bar_with_shapes-for_a_name und anderenorts tauchen die Begriffe ‘Savage Bar’ oder eben ‚Bauhaus Bar‘ auf.
Für den BCB bringt Savage nun sein Barkonzept mit und mixt für uns mit Unterstützung von Russian Standard Vodka an der perfekten Bar dazu.
Advertorial
The Distilled Spirits Council of the United States (DISCUS) brings the vibrancy of America’s distilling scene straight to Bar Convent Berlin 2025. The USA Pavilion in Hall 20 D 22 and D 30 is your gateway to the soul of American spirits: 16 U.S. craft distillers from 13 states showcase the diversity, flavor, and innovation at the heart of the U.S. spirits community.
A Toast to Craft and Heritage
Sip your way across the nation—from bold bourbons and heritage rye, to American single malts with a regional character and small-batch craftsmanship to fragrant botanical gins and imaginative liqueurs. Every bottle at the Pavilion tells its own rich story of American ingenuity, celebrating both time-honored tradition and boundless experimentation.
Meet the Makers
Arizona Distilling Company (Arizona), Brother’s Bond Distilling (Texas), BroVo Spirits (Washington), Desert Door (Texas), Good Trouble Bourbon (Illinois), Hidden Ships Distillery (North Carolina), Highline Spirits (Michigan), John Lee Hooker Legacy Spirits (Georgia), KOVAL (Illinois), New Riff Distilling (Kentucky), Ole Smoky (Tennessee), Red Eye Louie’s (Alabama), Reservoir Distillery (Virginia), Stone Ledge Spirits (Missouri), Traverse City Whiskey (Michigan) and Virginia Distillery Company (Virginia).
Spotlighting American Excellence and Innovation in Distilling
Explore the people, places, and passion behind each pour. Whether you're here to make discoveries, network, or elevate your portfolio, the American spirit is ready to meet you.
Each participating distillery has a compelling background story - from family-run operations rooted in 19th-century traditions to start-up producers pushing the boundaries of flavor with premium products ready for international markets.
Engage in direct dialogue with the makers themselves—forge valuable business contacts, and gain behind-the-scenes insights into production methods, current trends, and the rich tapestry of North American drinking culture. Innovation takes center stage as you explore cutting-edge developments in barrel-aging, rare mash bills, craft cocktail strategies, and sustainable practices straight from the U.S. scene.
For importers and retailers, this is the ideal space to connect with distilleries poised for growth, with plenty of exclusive brands ready for the European market. Bartenders, too, will find fresh inspiration: from sourcing rare spirits and creating memorable signature drinks to weaving authentic stories into your menu—this is your gateway to standout bar experiences.
Growing Global Demand for U.S. Craft Spirits
The presence at BCB underscores a growing international appetite for American spirits, especially in Europe. DISCUS’ participation in BCB is part of its broader export promotion strategy, supported in part by the U.S. Department of Agriculture’s Market Access Program (MAP). U.S. spirits exports have quintupled since 2000, rising from $478 million in 2000 to more than $2.4 billion in 2024. In 2024, U.S. spirits exports reached a record, marking a nearly 10% increase from 2023. U.S. spirits exports to the European Union (EU) grew by 39%. American Whiskeys, despite a slight decline in 2024, accounted for 54% of all U.S. spirits exports and totaled more than $1.3 billion.
Shaking Things Up: Craft Bar Rostock
The Craft Bar Rostock team is set to bring the vibrant world of American spirits to life, showcasing their versatility and rich flavors. Catch them shaking and stirring at live mixology sessions, celebrating the diversity and creativity of American distilling.
Expand your knowledge – Tuesday 2pm at BCB Brand Stage “The Spirit of America: Trends Shaping the Future of U.S. Distilled Drinks”.
Visit Us at BCB 2025
Save time and preschedule a meeting with distillers or representatives of DISCUS. Please contact [email protected] or [email protected].
