Press registration for BCB is granted only to journalists and photographers, who

• visit the trade show for editorial reporting and can proof a relation to subjects of the trade show;
• work on behalf of magazines established in the bar and beverage industry;
• report for newspapers, magazines, press agencies, radio, television, online-magazines, blogs, YouTube-Channels.

• Applicants who cannot prove an editorial connection to the topics of the trade show
• Applicants who work for public relations, marketing, and advertising departments of publishers and companies
• Accompanying persons. 

Please provide the following proof of journalistic employment:

• A link to a name article with reference to the current trade show;
• A link to an imprint of a medium with reference to the current trade show that names you as an editor, permanent editorial staff member or author;
• the assignment of a full editorial team with reference to the current trade show.

No. The mere presentation of a valid press card is unfortunately not sufficient proof for accreditation to the BCB.

• The social media channel must be established in the industry.
  
• The social media channel is used for editorial reporting through text, photos and / or film.
  
• Editorial contributions relevant to the event target group are regularly published on the social media channel in words, pictures and / or film.
  
• You have published text, photos and / or films on the event topic by name and regularly on this channel.
  

The organiser Reed Exhibitions Germany reserves the right to ask for journalistic evidences related to drinks and beverages, even if the applicant was able to prove a journalistic purpose by press ID.

• Taking pictures is permitted for editorial purpose only.
• Any commercial exploitation beyond journalistic reporting is excluded.
• The material must not be used to illustrate or advertise other events than BCB.
• The photographer must ensure that the privacy rights of private individuals are not violated.