• 14th-16th October 2024
  • Exhibition Centre Berlin


Would you like to report on BCB as a journalist, blogger or photographer?

In our accreditation guidelines you will find out what you need to consider and which proof of identity is required.

We appreciate your interest and are happy to answer any questions.

Who can receive a press accreditation?

Press accreditation for BCB is granted only to journalists and photographers, who

  • visit the trade show for editorial reporting and can prove a relation to subjects of the trade show;
  • work on behalf of magazines established in the bar and beverage industry;
  • report for newspapers, magazines, press agencies, radio, television, online-magazines, blogs, YouTube-Channels.

And who can not receive a press accreditation?

  • Applicants who cannot prove an editorial connection to the topics of the trade show;
  • Applicants who work for public relations, marketing, and advertising departments of publishers and companies;
  • Accompanying persons. 

How can editorial purpose be proved?

The following will be accepted as proof of journalistic employment:

  • A link to an authored article with reference to topics of the trade show;
  • A link to an imprint of a medium with reference to the trade show that names you as an editor, permanent editorial staff member or author;
  • the assignment of a full editorial team with reference to the trade show.

Is a press card sufficient as sole proof?

No. The mere presentation of a valid press card is unfortunately not sufficient as proof for accreditation to the BCB.

What regulations apply to social media?

  • The social media channel must be established in the industry.
  • The social media channel is used for editorial reporting through text, photos and / or film.
  • Editorial contributions relevant to the target group of BCB are regularly published on the social media channel in words, pictures and / or film.
  • You have published text, photos and / or films on the topics of BCB regularly and by name on this channel.

Is there a right to accreditation?

In case of non-fulfilment of the requirements, incomplete applications or missing supporting documents, the organiser reserves the right to reject an application for accreditation without having to give a reason.

Which rules apply to photographers?

  • Taking pictures is permitted for editorial purpose only.
  • Any commercial exploitation beyond journalistic reporting is excluded.
  • The material must not be used to illustrate or advertise other events than BCB.
  • The photographer must ensure that the privacy rights of individuals are not violated.

Which rules apply to filming and video footage?

  • BCB allows filming for editorial coverage purposes only. Any commercial exploitation beyond journalistic reporting is excluded.
  • Video recordings of exhibitors are allowed after consultation with BCB.
  • In all reporting, BCB must be mentioned as the organiser.
  • Live broadcasts of BCB events in full or in part are not permitted. Exceptions only with agreement from BCB.
  • Filming the stage program is only permitted in short sequences.
  • The producer must ensure that the privacy rights of individuals are not violated.

Press accreditation form

Do you have questions or need help?


Press Contact

Lisa Gerhards

Content & PR Manager

Tel: +49 211 90191-348

[email protected]